5 Actions to Create a More Sustainable Future for Your Organization

In his book, “Man’s search for meaning”, author and Holocaust survivor, Victor Frankl discusses that even in the most difficult situations, we have a choice when reacting to severe suffering. Making the right choices, true to his values, kept Frankl alive.

It seems today that we are presented with choices to be made amid a continuing pandemic. The avalanche of emotions that many of us are experiencing through loss, lockdown, and redundancies have also created a powerful disruption to expose the wrongs in the world — urging us to stop and look around. Strangely, amongst all the fear and uncertainty came a feeling of hope, a possibility of renewal. A similar sentiment was felt within our places of work, where we were given the disguised opportunity to make a choice — perhaps by looking deeper, understanding better, and acting kinder towards one another.

A few months into the crisis, the feeling of possible renewal is starting to fade away. We are making peace with what’s going on, often deciding to wait.

While some organizations have taken actions to respond, those actions have often brought only temporary relief. For example, introducing new hybrid working models, new virtual communication platforms, and providing access to wellbeing programs online. Other actions have led to quickly downsizing the workforce to account for the loss of business. Both types of actions have left organizations exposed for an uncertain future.